Perrier · 2026 · Event campaign

Perrier × Padel

The world's first Perrier padel court, built for the Israeli launch.

↓ the first Perrier padel court

Premium, in play.

Perrier's design language is premium to the last bubble. For the Israeli market we took it somewhere new: a padel court of its own.

The world's first Perrier padel court.

So original that no reference imagery existed anywhere. We built the whole look from scratch — clean and high-end — then took it onto a real court: bar, walls, kit, catering and a registration site, for a full tournament.

The Perrier × Padel court — a green branded backdrop wall covered in tennis-ball graphics — The first Perrier padel court in the world.

The concept, before the build

The court branding concept, AI-generated mockup.

An overhead concept render of a player on the geometric Perrier court graphic — The court in play, AI-generated concept render.

Two Perrier-branded padel paddles, one green and one yellow, product mockup — Paddle design, product mockup.

Ball graphic, product mockup.

A Perrier bottle beside a branded paddle on the yellow-and-green court surface, AI-generated render — Bottle and paddle on court, AI-generated render.

A bar, courtside

A green Perrier-branded bar counter on the padel court — A Maison-Perrier bar, courtside.

The Perrier coffee-and-drinks station with court graphics behind — Coffee and bubbles between sets.

Down to the detail

Perrier bottles on ice with a padel racket — Bottles on ice, racket in hand.

A player in a Perrier × Padel tee holding a gold medal and racket — Gold, in the Perrier × Padel kit.

A Perrier-branded courtside scorer strapped to a player's wrist — A courtside scorer, branded.

Wide AI visualization of the full Perrier padel court build with tunnel, grandstand and podium — The full build, visualized. AI render: court, tunnel and podium.

A player in the Perrier × Padel kit holding a bottle and paddle against a green studio backdrop — The kit, styled.

A player in the Perrier × Padel kit drinking from a bottle courtside on a bench — A break between sets.

Even the food

A sandwich wrapped in Perrier-branded paper — Lunch, wrapped in Perrier.

Perrier-branded fries cups and a slider spread — Fries, sliders, the works.

Sign up, then show up

The Perrier × Padel registration mini-site on a phone — The registration mini-site.

The Perrier × Padel promo poster — The promo creative.

Players taking a selfie at the court with the sign-up QR code — Scan, sign up, share.

We are the first in the world to put Perrier on a padel court.

Dudi — G Group

Credits

Client: Perrier — Tempo Beverages
Packaging & event: SABOTAGE
Registration mini-site: SABOTAGE (UI → dev)

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